IMPLEMENTING FRANCHISING INTO A BUSINESS. : Based on my own business plan.
Krzyzaniak, Patryk (2016)
Krzyzaniak, Patryk
Centria-ammattikorkeakoulu (Keski-Pohjanmaan ammattikorkeakoulu)
2016
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-201605239378
https://urn.fi/URN:NBN:fi:amk-201605239378
Tiivistelmä
The aim of the thesis is to successfully implement a business system based on franchising into the author's own business. The thesis will provide information about the actual busi-ness plan, theoretical and practical investigation on how franchising would efficiently work in the Finnish market, basic principles of cooperation on a franchise basis, categories of fran-chising (in general and in cooperation with the author's business plan), advantages and dis-advantages of having franchising as a secondary source of income and the current state of franchising.
The author's objective is to determine whether franchising would provide a great opportunity for his own business to flourish or will it prove to be an immense failure. What is more, what advantages he would have over his competitors and how franchising could improve his business operations.
The author's objective is to determine whether franchising would provide a great opportunity for his own business to flourish or will it prove to be an immense failure. What is more, what advantages he would have over his competitors and how franchising could improve his business operations.