WEB DESIGN OF AN ONLINE NEWSPAPER
Lykova, Victoria (2016)
Lykova, Victoria
Karelia-ammattikorkeakoulu (Pohjois-Karjalan ammattikorkeakoulu)
2016
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-2016101215102
https://urn.fi/URN:NBN:fi:amk-2016101215102
Tiivistelmä
The following thesis describes the challenging process of redesigning a news website. The goal of the project team is to create new layouts that resolves previously faced problems by focusing on usability and modern web design trends. The novel structure is based on responsive design, which includes grid, flexible images and media query usage.
The knowledge base contains basic information on programming possibilities, books and articles about web design tendencies, the importance of logical structure, graphically marked sections and categorizations, intuitive navigation, design affordances, social media integration, etc. The paper aims to provide a deeper understanding the necessity of minding user demands and seeking potential solutions to match them.
The practical part sets a goal to enhance the user experience, increase time spent on the webpage and its overall efficiency, solve previous layout imperfections, bring aesthetics, etc. The researched theoretical data and personal observations are to be applied.
A more concrete and proper evaluation will be done via statistical research a half a year after the website is launched. This will determine whether the project needs further improvements and which parts should be reconsidered. The website’s potential is discussed in this thesis according to target group feedback, the team’s analysis and the first statistical data.
The knowledge base contains basic information on programming possibilities, books and articles about web design tendencies, the importance of logical structure, graphically marked sections and categorizations, intuitive navigation, design affordances, social media integration, etc. The paper aims to provide a deeper understanding the necessity of minding user demands and seeking potential solutions to match them.
The practical part sets a goal to enhance the user experience, increase time spent on the webpage and its overall efficiency, solve previous layout imperfections, bring aesthetics, etc. The researched theoretical data and personal observations are to be applied.
A more concrete and proper evaluation will be done via statistical research a half a year after the website is launched. This will determine whether the project needs further improvements and which parts should be reconsidered. The website’s potential is discussed in this thesis according to target group feedback, the team’s analysis and the first statistical data.