Internet marketing Strategies of an Finnish-Vietnamese IT Company
Tran, Trang (2012)
Lataukset:
Tran, Trang
Arcada - Nylands svenska yrkeshögskola
2012
Creative Commons Attribution-NonCommercial-NoDerivs 1.0 Finland
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-201203123282
https://urn.fi/URN:NBN:fi:amk-201203123282
Tiivistelmä
This thesis focuses on creating an e-marketing plan for a small startup Company. XSoftware Company has been used as a case for application of an e-marketing plan. This thesis focuses on the review of literature to explain the method relating with e-marketing plan and the case Company is also introduced. During the case of XSoftware’s plan more suggestion and strategies are introduced with the aim to boost the Company to get more customers.
The research method is based on information from various internet sours and textbooks to collect important data supporting the case plan for the Company.
The effectiveness of the method XSoftware Company will be test in the near future
Obviously, if the Company designs a good e-marketing plan, it will grow and get more customers. When the Company wants to enter a new market connecting with the customers’ needs, it will need a new plan how to expand their business.
The research method is based on information from various internet sours and textbooks to collect important data supporting the case plan for the Company.
The effectiveness of the method XSoftware Company will be test in the near future
Obviously, if the Company designs a good e-marketing plan, it will grow and get more customers. When the Company wants to enter a new market connecting with the customers’ needs, it will need a new plan how to expand their business.