Developing a website for a small business, Case:Lihakauppa Roslund Ky
Björkroth, Kira (2013)
Björkroth, Kira
HAAGA-HELIA ammattikorkeakoulu
2013
All rights reserved
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi:amk-201305168943
https://urn.fi/URN:NBN:fi:amk-201305168943
Tiivistelmä
The main purpose of this thesis was to create a development plan for the website of a small business. The objective of this research was to find out how to create a functional website that serves the needs of the commissioner’s clients and also expands the visibility of the company.
The commissioner of this research is Lihakauppa Roslund Ky, which operates in the meat wholesale and restaurant fields. This company has a history that dates back to the 1930’s. Currently they have three places of business in the Helsinki area; a wholesale which serves mostly restaurants and canteens all over Finland and two bistros/butcher’s shops that offer both restaurant services and sell meat and charcuterie to consumers in the capital region.
The commissioner has had the same website for more than a decade and the site was in need of updating since corporate communication nowadays is very much based on the web. This new site will take the company to a new level in terms of digital communication, allowing it to interact more with its clientele.
The material for this research was gathered from discussions with both Lihakauppa Roslund Ky and its advertising agency. Theoretical information was attained from instructional books concerning communication and web design.
Based on the results of the research made in this thesis, the basis of a good website can be said to be its clear content and ease of use. This was also the objective I myself, as well as the commissioner of this thesis had for the new site. Based on the final plans, this expectation will very likely be accomplished.
The commissioner of this research is Lihakauppa Roslund Ky, which operates in the meat wholesale and restaurant fields. This company has a history that dates back to the 1930’s. Currently they have three places of business in the Helsinki area; a wholesale which serves mostly restaurants and canteens all over Finland and two bistros/butcher’s shops that offer both restaurant services and sell meat and charcuterie to consumers in the capital region.
The commissioner has had the same website for more than a decade and the site was in need of updating since corporate communication nowadays is very much based on the web. This new site will take the company to a new level in terms of digital communication, allowing it to interact more with its clientele.
The material for this research was gathered from discussions with both Lihakauppa Roslund Ky and its advertising agency. Theoretical information was attained from instructional books concerning communication and web design.
Based on the results of the research made in this thesis, the basis of a good website can be said to be its clear content and ease of use. This was also the objective I myself, as well as the commissioner of this thesis had for the new site. Based on the final plans, this expectation will very likely be accomplished.