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Facebook as a marketing tool : Building a Facebook page for a company
(2019)
The thesis main aim is social media marketing and the project is to create a Facebook page for a company that has no previous social media channels. The introduction presents the thesis, the company and how the thesis is ...
Engaging generation Z customers in coffee house industry : Comparative analysis of the Vietnamese and Finnish markets
(2020)
This thesis concentrated on finding and analysing generation Z customers’ characteristics in coffee house industry,and on how to engage them into the services offerings and operation.Generation Z is expected to play an ...
Application of digital media as a marketing tool amongst Nepalese start ups : Case Company: Kritya Hub
(2021)
This thesis aimed to identify the importance and key impacts of digital marketing in Nepalese startups. The changing business environment and digital innovations have changed the way of doing business and resulted in the ...
Digital marketing and brand image in online business : A study of Alma Artes company in Nepal
(2021)
The thesis studies the role of digital marketing tools helping business in creating brand image. Digital marketing has brought a lot of changes in the past two decades. With the unpredictable growth in the digital revolution, ...
The future of Bangladesh's online gift delivery market
(2023)
This thesis examined the marketing and sales tactics utilized by an online gift shop, a well-known gift shop in Bangladesh. This research aimed to provide a comprehensive picture of the current situation and propose strategic ...
Influence of digital marketing strategies on sales success of a company : A case study of Junaid Jamshed ( J.) company
(2023)
In the recent years, with the advancement of internet, traditional marketing tactics have been transformed into digital marketing. Companies despite their size and market relevance, have been using modern and nuanced means ...
Impact of digital marketing In Nepal
(2023)
I have investigated the effects of digital marketing in Nepal in this thesis, paying particular attention to what they mean for local companies and customers in Nepal. The goal of the study was to comprehend the adoption ...
Instagram as a supportive business platform for freelance photographers in Nepal : Freelance photographers making their career out of creativity through Instagram
(2021)
Instagram has been creating a major impact on the Nepalese society following up day to day trends. People have platforms to flourish their skills and make economic benefits through social media and they do not have to ...
Digital marketing impact on the growth of small and medium size enterprises in Cameroon : Case study Jumia
(2020)
Marketing has been a major challenge to small and medium size enterprises (SMEs) around the world due to high cost. The classical marketing communication system such as television, radio, etc. seems to have a high cost for ...
Marketing plan for a blue light glasses distributor
(2021)
The aim of this thesis was to create a streamlined marketing plan, a target market review and identify the most suitable social media platform for a blue light glasses distributor.
Blue light can cause eyestrain, dry ...