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The rise of social media marketing and its impact on consumer purchasing behavior in sports apparel
(2022)
The purpose of this research was to investigate the impact of social media marketing on consumer behavior in sports apparel. The objectives of this study were to go through the history of Instagram and TikTok, to determine ...
The use of data from local weather stations as a marketing tool for plant protection products : case company Syngenta
(2022)
This thesis was conducted to study how data obtained from local weather stations can be used as a marketing tool for Syngenta, a company that produces plant protection products. I have used market research and consultation ...