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Internationalization through e-commerce : getting access to the US market and selling on Amazon.com
(2022)
Electronic commerce and marketplaces have made it possible for smaller companies to internationalize and participate in global trade. Entering new markets is possible with lower risk and investments made through marketplaces, ...
Entering a coffee business in Finland : viability of an online coffee subscription business model
(2022)
Aiming to provide Finnish consumers with additional different coffee options that the author considered reduced in the market and intending to give insights to entrepreneurs considering entering this business field. The ...