"Ivanova, Anastasiia" - Selaus tekijän mukaan Metropolia Ammattikorkeakoulu
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A follow-up analysis of internal communication in the local subsidiary of a multinational corporation. Case: Lufthansa Cargo
Ivanova, Anastasiia (Metropolia Ammattikorkeakoulu, 2018)Internal communication gained significance after scholars discovered that companies’ financial and strategic performance depends on its effectiveness. This fact increased actuality of the topic, which inspired the author ...