"Laakso, Heidi" - Selaus tekijän mukaan Saimaan ammattikorkeakoulu
-
Managing Customer Relationships in the Social Media : Case: Diamo oy
Laakso, Heidi (Saimaan ammattikorkeakoulu, 2013)The purpose of this study was to increase the amount of new likes of Diamo Oy in the social media network site Facebook, eventually aiming for the creation of new customer relationships, increased visibility of the company ...